Market research is a crucial aspect of any business. It is the foundation upon which successful marketing strategies and business decisions are built. Market research helps businesses to understand the market they operate in, their customers’ wants and needs, and how to better serve them. The process can be time-consuming and costly, but it is…
Guides
How to Grow Your Business With a Website That Works
If you want your business to grow, you need a website that works. Too often, businesses focus on the design and aesthetics of their website instead of on what matters most: functionality. Your website should be built with your business’s growth in mind. In this article, Jeremy Hixon discusses some tips on how to ensure…
The Ultimate Guide to Data Visualization and Marketing
As someone who works in marketing, you know that data is crucial in guiding your efforts to make better business decisions. Not only does good, timely data help you understand customer behavior, it also gives you the ability to accurately analyze your target demographics and traction is made in streamlining business processes. This involves data…
Your Small Business Needs an Email Newsletter – This Is Why
If you have a small to medium-sized business and you are wondering how you can grow your customer base, then your first step needs to be to create an email newsletter. This is a chance to tell your existing clients what you are up to and to try and pull in new customers with your…
How to Prepare for a Fulfilling Career Change
Your career could be so much more than a means to pay the bills and put food on the table. Even if receive good pay and have a great work environment, you might not feel the sense of personal or professional fulfillment that you need. Admitting that it’s time to make a large shift and…
A Guide to Growth-Minded Website Design
Whether building your business website from scratch or revamping your current site, ensure your website is built with growth in mind. Follow the steps below (presented by Jeremy Hixon) for a website design that helps grow your business long into the future. A User-Friendly Design Goes Beyond Looks Putting function first is a great way…
